Category Archives: B2B Messaging

The secret to creating your killer elevator pitch

Mike Gospe's message box technique for creating your elevator pitch

Learn how to create a compelling elevator pitch for your new product. This is a new online course created by Mike Gospe.

The “message box” technique is a fun, fast way to create a compelling elevator pitch for your new product or service. For the month of March, this new online course is available for free. Continue reading

The secret to creating your best-ever “elevator pitch”

As marketers and product managers, the words we use are our most important tools. So, why is it that many times the words are never written down?

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Available now: B2B Messaging Boot Camp

New online messaging course from Mike Gospe

B2B Messaging Boot Camp: Learn how to create your most effective elevator pitch in just 90 minutes. Templates. Examples, Exercises.

Over the years, I’ve received a  lot of requests to share the exercises I write about in The Marketing High Ground. Now, in addition to my workshops and team “work sessions”, I invite you to check out my latest online course: B2B Messaging Boot Camp. Continue reading